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 March 24, 2004

USERPLANE PRESIDENT NAMED TO BOARD OF DIRECTORS OF IDEA OASIS


USERPLANE PRESIDENT MICHAEL JONES NAMED TO BOARD OF DIRECTORS OF NEW INTERNET DATING/ONLINE SOCIAL NETWORKING INDUSTRY ASSOCIATION
Inaugural Meeting of IDEA OASIS Scheduled for July 15 in Nice, France


LOS ANGELES (March 22, 2004) – Userplane (www.userplane.com), a pioneer in applying Flash-based instant messaging to support live communications for Web-based communities, today announced that its president, Michael Jones, has joined the Board of Directors of IDEA OASIS, a new not-for-profit association for the online dating and social networking industries. Jones is also one of the founding members of the group.

The association will have its inaugural meeting on July 15, 2004 at the Internet Dating Conference in Nice, France. The founding board of IDEA OASIS -- the Internet Dating Executive Alliance/Online Association for Social Industry Standards – includes executives from both the online dating and social networking sectors.

The mission of the organization is to set ethical standards for member social networking sites, including protection of account privacy and verification of membership, among others. The association will provide value to its membership by facilitating information exchange among members, giving members access to its extensive information repository, helping members understand emerging technologies and their impact on the industry, and creating relationships for members with various third-party vendors, which will include services and products at discounted prices.

The association will ensure that its members have representation with lawmakers, and will promote ethical social networking and online dating management for members and to the general community at large.

“This is a great opportunity for us to work collaboratively for the good of the dating and online social networking industries,” said Jones. “Creating industry-wide ethical standards – and making a public declaration that each of our individual companies will live up to them – benefits everyone. It is an important step in maintaining the high level of integrity throughout our industries, and in setting apart those companies that have agreed to hold themselves to a higher standard of service and privacy. Through my role as a founding board member, and Userplane’s involvement as a member organization, we’re making a statement to our customers and partners that we’re committed to helping create the most favorable business climate possible – an especially important goal given the rapid growth of the online dating and social networking sectors.”

Userplane is the leading provider of video and audio instant messaging capabilities to the online dating community, with the Userplane Instant Communicator deployed at more than 50 dating sites. Social networking sites consist of webs of relationships that expand through conversations among people who share personal information and common interests, but who tend to be geographically distant.

Member sites will be given a unique and numbered IDEA OASIS logo to place on their Web sites to show their clients that participating companies are in full support of the standards and ethics that IDEA OASIS promotes. These standards will increase the level of trust that members of the public will have in member sites.

The need for an industry association emerged as a topic at the first Internet Dating Conference, held in Miami in January. In addition to Jones, other acting members of the IDEA OASIS Board of Directors include:

  • Andrew Conru, CEO, FriendFinder, Inc.
  • Robert Fisher, Principal, Great Expectations
  • Eric Straus, President, Cupid.com, Inc.
  • Brad Hogg, CEO, Vintacom Media Group, Inc.
  • Jeff Titterton, Senior Vice President, Planet Out Partners
  • Morton Wagner, Founder and Director of Marketing, Dating.dk
  • Marc Lesnick, President, Ticonderoga Ventures, Inc. (Acting Chairman)

    An advisory board will be established at the Nice 2004 event, to advise the Board of Directors on trends in technology, demographic and social trends, and industry impacts. More information on IDEA OASIS can be found at http://www.IdeaOasis.org. More information on the Internet Dating Conference can be found at http://www.InternetDatingConference.com

    About Userplane
    Userplane (www.userplane.com) is a pioneer in offering Flash-based Web applications that support live text and audio/video communication. Based in Los Angeles, the company is an innovator in enterprise community messaging that enables a broad range of Web sites to run branded communication applications. Using Macromedia's Flash Communication Server MX technology, Userplane Apps are deployed internationally on sites ranging from online communities to intranets. The application suite reaches tens of millions of users and supports more than one million live conversations each month. Userplane continues to provide forward-thinking Web and software development for industry-leading clients including Red Bull, Honda, 1-800 Flowers and Juicy Couture.


    Media Contact:

    Ken Greenberg
    Edge Communications, Inc.
    818/719-9292
    ken@edgepress.com


    Posted by LC at March 24, 2004 04:31 AM


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